B2B lead generation is a strange place right now. AI tools are everywhere, inboxes are overloaded, cold marketing is ignored…
As someone who actively works in this space, I’ve been forced to completely rethink my approach. I’d love to hear from others:
* Which lead generation channels are actually working for you in 2025?
* Are you still doing cold marketing?
* Is LinkedIn overrated?
I’d love to share strategies or even failures we can all learn from.