Eco-friendly packaging: worth the extra cost or just marketing hype

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      Amelia Jack
      Participant

      Kraft paper, recycled mailers, soy-based inks… they’re everywhere now. We get asked about sustainable custom boxes almost daily by clients. Genuinely curious what this community thinks: do customers actually notice/care, or is it mostly brand optics at this point? Would love real experiences, not just theory.

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