You are completely spot on—pouring money into a beautiful interface is useless if the underlying logic and user flow are broken. It reminds me of when people over-filter a bad photo; no amount of polish fixes a messy foundation. I actually fell into a similar trap on the creative side a while back, spending hours trying to mask poor composition using premium luminar presets. While the tools were fantastic, they couldn’t magically fix a fundamentally flawed shot. You definitely need a senior UX strategist who specializes in drop-off analysis to audit the actual user journey. Hope you find the right expert to sort the foundation!