[phillippe]

What helped me grow was shifting focus from posting randomly to posting consistently around what my audience actually cared about, like behind-the-scenes clips and short tips related to my products. At some point I also started joining small community pages and replying to comments instead of just waiting for people to find me, and that made a noticeable difference. When I tested tools such as kumplo.com it mainly helped me track which posts people interacted with most, so I could repeat those formats instead of guessing.

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