Power BI consultants should use star or snowflake schema designs for efficient data modeling. They can optimize relationships by defining the proper cardinality and direction. Using measures instead of calculated columns reduces the dataset size and enhances performance. Power BI consultant should remove unnecessary columns and create summarized tables for frequent aggregations. Ensuring that the data types match source data also improves processing speed. Organizing fields into logical groups and applying clear naming conventions makes the model more user-friendly for stakeholders.